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Job Opening details:-
Company Name :- HyreFox Consultants
Position Name :- SEO Operation Manager Full-Time
Company Location :- Delhi, Delhi
Job Category : General jobs
Full Job Description :-
The Organization: Marketing Operations
The Marketing Operations (MO) team is an operational arm of Marketing and is critical to its success. The team is involved in acquiring customers through multiple marketing channels like organic search, paid search, email, social, affiliate, and display.
Going beyond customer acquisition, MO participates in analyzing students’ behavioral trends to enable better business outcomes. The team also monitors and assesses the industry landscape to generate actionable insights.
Overview of the Role:
The role focuses on managing key processes that are critical to the success of the SEO group. As a leader, the person is responsible for the day-to-day operations, setting/managing expectations, implementing guidelines, providing support, and mentoring team members.
This person is expected to deliver strategically SEO projects like content gap analysis, keyword research, competitor site teardown, etc. by meeting success metrics. The candidate must possess knowledge of best practices around on-page optimization and off-page optimization to support the overall SEO strategy of Chegg.
Experience and knowledge associated with site architecture and website backend will be critical to this role.
You need to be the go-to person within Marketing Operations (MO) for anything SEO
You’ll be responsible for developing SEO strategies and processes for an impressive array of student first products/business units
You should be able to provide recommendations, if required, to the associated stakeholders for better optimized sites
You should be able to accelerate the growth of the SEO group
Key functions of the role:
Working closely with the leadership and key stakeholders to manage SEO programs
Nurturing, mentoring, and growing the MO SEO talent
Aiding the development of new MO SEO capabilities
Creating and optimizing processes to scale up operations
Auditing websites and providing technical recommendations to improve SEO visibility
Reporting and communicating strategies, progress, results in sync with agreed KPIs
Partnering with US-based SEO stakeholders to ensure both sides are aligned on everything
Gathering, analyzing, and reporting insights on processes to enable continuous improvement
Evaluating opportunities consistently to expand capacity thru process improvements
Required Candidate profile
Qualification: UG or PG in any stream [MBA preferred but not mandatory]
Experience: 5+ years in a similar role [experience in a process-driven environment preferred]
Experience in a team management role [leading 5 people at least] is a necessity
Tools and platforms: Keyword Planner, Screaming Frog, Moz, Majestic SEO, Ahref, GWT, Ahref, Jira, Confluence, Excel SQL, HTML, Python
Certification: Any process or project management certification, from a credible organization such as ASQ, IASSC, PMI, Scrum Alliance, etc.
Communication: Excellent speaking and writing capabilities [preferably US English]
Employement Type: PERMANENT
SEO Operation Manager
5.0 yrs – 10.0 yrs
INR 20.00 lacs – 25.00 lacs
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