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Job Opening details:-
Company Name :- Replicon
Position Name :- Content Writer
Company Location :- India
Job Category : General jobs
Full Job Description :-
Replicon, the Time Intelligence™ company, has a comprehensive suite of products, powered by the Time Intelligence Platform, to manage enterprise time, projects, people, costs, gross pay & profits. We support more than 7800 customers spanning 180+ countries around the globe.
Replicon is looking for a Content Writer to join our marketing team. An integral part of the SEO team, you will drive the development and implementation of a unified and comprehensive SEO and content strategy for Replicon. Deliverables will include creation of SEO-driven content, highly linkable educational assets, and curation of content across the marketing funnel, including blogs, white papers, contributed articles, ad copy, customer success stories, thought leadership viewpoints, press releases and social media posts. This may sound like a large list, however you’re an avid storyteller that can’t wait to learn more about who we are, what our solutions have to offer and bringing to life mundane business processes and technical details in a unique way that your audience can relate to.
This person will be collaborating closely with counterparts in our California, USA office including our Senior Executive Team.
A Software Product Development company with a market leading enterprise solution.
Profitable, stable global customer base – some of whom have been with us for almost 20 years!
Recently been named as one of the Top 5 Vendors in Workforce Management by Constellation ShortList™.
Continuously been recognized by the Stevie Awards for Sales and Customer Services since 2013.
A team that thrives on collaboration and enjoys the process of working together to create successful marketing programs that ultimately turns leads into customers!
Undergraduate/Graduate in Journalism, Communications, Marketing or similar discipline
5+ years of total professional experience in creating SEO-driven content, with 2+ years in a B2B technology company selling across the globe
Amazing research, analytical, and decision-making skills
Demonstrated ability to set timelines and juggle multiple tasks for several projects at the same time, often on short timelines
Deep SEO knowledge, understanding of creating keyword driven content with added SEM knowledge
Working knowledge of SEO best practices, search engine algorithms and ranking strategies, and passion to stay abreast of news and trends in SEO and online marketing
You’re a grammar geek who is tickled by beautiful and well-formed sentences
Writing is a labor of love, but the mission and the message keep you going
What you’ll do:
Conceptualize and create SEO-driven highly discoverable content that will educate, enlighten and entertain our audiences.
Write persuasive copy that encourages action in prospects and customers, demonstrates thought leadership and strengthens brand awareness for the company’s solution.
Produce all types of content (long and short form) including blog posts, articles, case studies, newsletters, ad copies, emails and other public-facing materials.
Collaborate with the marketing team to get the content published and distributed through digital and print media including the company’s website and social channels.
Monitor analytics to measure the effectiveness of our content strategy.
Work with the marketing team to participate in and help coordinate other marketing initiatives.
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